The Summit is a three full day event, with Opening Ceremonies on the morning of Sunday, November 21 and Closing Ceremonies in the late afternoon of Tuesday, November 23, followed by a Gala Dinner and Cultural Entertainment. Sessions begin each day at 9:00 a.m. sharp, and end at 6:00 p.m. Each evening is filled with Cultural Entertainment featuring China and its emerging tourism partner nations.

Each day will be filled with opportunities for networking, conducting business and forming new partnerships. On-site assistance and support will be available to all delegates who seek to maximize opportunities, including introduction services.

View or download (pdf) the latest program with tentative and confirmed speakers.

The World Tourism Marketing Summit is an opportunity at hand which will have several innovative components, organized under three categories, including: moderated plenaries, workshops and other special sessions.

A) Moderated Plenaries: ‘Talk Show’ Style Global Round Tables with Influential Executives in the Hot-Seat (for more info, click here);

B) Interactive Workshops: 8-10 workshops addressing most timely issues (for more info, click here);

C) Special Sessions:

• Let’s Make a Deal Sessions;
• Business to Business Meetings;
• Marketing Show Case;
• Virtual Trade Show;
• SYNCON Session.

(for more info in special sessions, click here)

In addition, each evening of the Summit will be filled with fascinating Cultural Entertainment.

Immediately after the Summit in Nanjing, you may join China International Travel Mart 2004, the country’s largest travel trade event, which will take place in Shanghai between November 25 and 28, 2004. The Travel Mart in Shanghai is only two hours (by road) from WTMS site in Nanjing. It is indeed a marvelous opportunity!