An intensive and interactive experience, the 2004 WTMS will enable
participants to respond to challenges and opportunities, to reshape
strategies, and to renew ambitions for creating new alliances. Entrepreneurs
and executives will return armed with new knowledge, recharged leadership
batteries and comprehensive toolkits to facilitate joint venture opportunities.
The
Summit presents participants with the unique opportunity to:
Benefit from a learning experience that can be applied immediately
to marketing tourism destinations;
Generate
productive networking opportunities amongst private sectors, governments
and other sectors resulting in lucrative joint ventures, meaningful
strategic alliances, and explore investment opportunities;
Engage actively with global business leaders in a shared dialogue;
Gain insights and advice from peers;
Increase knowledge sharing on the challenges and prospects of
tourism as it pertains to China and other emerging markets;
Learn how to use the latest marketing techniques and strategies;
Acquire tools for assessing and designing overall strategies for
destination marketing (i.e. how to conduct a self assessment of
own standards and benchmarks – and how to attain a level
of best practice based on global standards).
WTMS' Honorable
Host and Invited Speaker, LUO Zhijun, Mayor of Nanjing
WTMS
delegates
are invited to take special tours of Nanjing and Yangzhou
City and other Chinese destinations. (more....)
K
Related
Events
China
International Travel Mart November 25-28, 2004, Shanghai,
China Learn
more...
F
Supporting
Organizations
Past
WTU Events
The
World Summit of Young Entrepreneurs (WSYE)
A ten year long global legacy of developing successful,
emerging leaders. Learn
more...
The
World Summit of Indigenous Entrepreneurs (WSIE)
The first ever event to honor the role of the world's
indigenous people in the global economy and to engage
indigenous entrepreneurs in global business opportunities.
Learn
more...
