The
2004 WTMS in Nanjing Was a Tremendous Success for China and the
World - An Event to Remember!
"We
were privileged to have sixteen Ministerial delegations with
vast geographic diversity. Nearly 500 highly select delegates
from over 51 countries, including 180 foreign delegates and
over 320 Chinese delegates representing 170 cities and 30 Chinese
provinces attended this prestigious and historic event."
(Sujit Chowdhury, WTMS Secretary General)
Power
of Marketing was the theme of the first ever World Tourism
Marketing Summit, held over the period of three intensive
full days in Nanjing, China, between November 21 and 23, 2004.
The Summit was an initiative of the World Trade University
Global Secretariat based in Canada and it was an integral
part of the World Trade Forum—a United Nations Global
Partnership Platform. The China National Tourism Administration
of the People’s Republic of China was the Host of the
Summit and the People’s Government of Nanjing represented
the Host City. The World Travel and Tourism Council was the
Lead Global Patron.
All who attended the three-day intensive conference event
heralds a new and exciting era for Chinese inbound and outbound
tourism. While many dignitaries in the world of media, government
and hospitality made impressive presentations, the real star
of the show was China, herself.
Beijing
will Host WTMS 2006!
The
incredible closing ceremony featured the the Mayor of Nanjing
handing over the helm as WTMS Host City for the next event.
The Nanjing Mayor proudly handed over the official WTMS flag
to the Director of Beijing Tourism, to announce the next WTMS
event will be hosted by THe People's Government of Beijing.
“This
exciting, meaningful and timely initiative aspires to boost the development
of tourism worldwide, enhance cooperation between China and international
tourism industry, and to explore new techniques in tourism marketing for
outbound, inbound and domestic tourism.”
JEAN-CLAUDE
BAUMGARTEN
President of the World Travel & Tourism Council (WTTC)
Patron, World Tourism Marketing Summit 2004
WTMS
delegates
are invited to take special tours of Nanjing and Yangzhou
City and other Chinese destinations. (more....)
K
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